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Brand and Style of Imelda'Secret

The name IMELDA'SECRET was inspired by the epitome of "shoe lover" and uber-collector Imelda Marcos, founded in the conviction that the secret for the compulsive action of collecting is in the fact that shoes are an object of desire! The physical image of the brand is represented by a feather, reflecting the influences of the design: exotic, textures and lightness.

IMELDA’SECRET caters for who appreciates functional aspects of footwear, such as comfort and breathability of the material, but do not want to relinquish a sleek design, risking in the mix of colors and textures. The brand´s collectors become loyal to pieces looking to affirm their personality through our shoes.

The IMELDA'SECRET shoes have classical forms easily perceived as comfortable, resulting in #versatile, #funky and #flirtyshoes with a strong visual syntax.

  

BRAND VALUES

KEY WORDS

IMAGINARY

Collectable

Art on feet

Coquetry and feminine

Explosion of textures and colors

Very comfortable

Exotic materials

 
 
 

 

  All in a hastag #imeldasecret 

 

 

      

 

Discover:

 Spring Summer 16 collection lookbook

 
 

 Fall Winter 15 collection lookbook